Rabu, 28 Maret 2012

Who Is a Franchisee? What Is a Franchise?

Have you ever wondered who is a franchisee and what is a franchise? These are very common terms for people who are a part of business and the business already has a good branding. Let us delve deeper into what is a franchise and who is a franchisee.

what is a franchise? A franchise is an authorization that is granted by a business or a company to a group of individuals or an individual to carry out the commercial activities that are carried out by this business.

There are different forms of doing business and franchising is one medium through which business can be conducted. It is hailed as a popular method and a powerful marketing tool too for huge businesses to go on an expansion mode for their business and by doing so enhance their market share considerably with rapid speed but with low costs. There are different types of franchise options that people can find out in the market but identifying the one that gives them great returns is the key to success. There are the distributorships, brand name licensing or trademark options and the business format franchises.

The franchisor offers the franchise with the license to sell the products or services and also implement similar business techniques. The franchisee pays an initial amount to get this right and from there on he pays a certain percentage of the gross sale to the franchisor. This agreement may last through the term decided upon in the contract. The franchisee gains all those privileges that the franchisor's business has and in addition to that will also receive pertinent training in the relevant field. Coupled to this training the franchise will also continue to receive ongoing support. Of course, there are a few additional responsibilities too which the franchisee has to be careful about.

The franchisee has to work towards meeting all the quality controls that have been set up by the franchisor for it is the brand reputation that may be at stake when things are not done in line with the guidelines provided by the franchisor. There may also be a few restrictions on the kind of sales and operations they can perform on the name of the company.

Franchisees definitely have clear-cut advantage over their competitors, especially the nonfranchisee ones as they have full liberty to use the already established brand names. The nonfranchisee however has to start from the scratch and there may be a lot of time that goes in as an investment too before they can actually witness profits. A franchisee however can adhere to the franchisor's business practices and provide quality goods and services to the customers.

Rabu, 14 Maret 2012

Contemplating the Uniqueness of Human Development From the Perspective of a Neurodevelopmentalist

Looking at the human body, we can see that we certainly are unique among God's creation. In fact, there are a number of ways in which we are unique from the animal kingdom. We are fearfully and wonderfully made... Psalm 139.

Only man can walk completely upright - we were designed to do just that. God created Adam as a mature adult male, therefore, he walked uprightly. A baby's early motor development leads to many physical and mental achievements including walking uprightly. Examples of early developmental milestones include turning over by one's self, lifting up one's head, cross crawl on tummy, cross creep on hands and knees, "cruising" with the help of furniture, walking with hands above waist for balance, walk with a good cross swinging of both arms below the waist.

Further, we can speak in an abstract, symbolic language. We understand spoken language; we speak language; we read written language and we write language. Being able to read means that we have vision that enables this great feat. Learning to read can seem so easy for some that we do not realize its complexity until we spend some time with those that have great difficulty. As far as the vision is concerned the physical eyes must be intact and properly connected to the visual cortex. These two eyes must be able to track horizontally and vertically as well as work together. Further, one must be dominant and the subdominant must support the other. To understand spoken language the inner ear must be working properly without excessive fluid and to be properly connected to the temporal lobe of the brain. For writing to be possible, one must control the writing instrument sufficiently to form the characters. Of course we can talk about the physical act of writing as well as coming up with the ideas and how to get them on paper in a way that makes senses to others.

At least one other area should be mentioned - that of touch. Only mankind can identify an object by touch alone. Again, this requires communication between our sensory nerves and the brain. One can be hypersensitive or hyposensitive to tactile sensations. Either way, it disrupts the communication and affects one's life and learning. One of the main challenges of neurodevelopmentalists is understanding normal development and identifying missing pieces or steps in development. Only then can one teach parents different activities that will stimulate the brain in a way that will encourage development. What a blessing this is for the families.

Maggie operates the Center for Neuro Development in Lakewood, Washington, along with her husband Ronnie. Maggie earned a M.A.in Special Education from Adams State University in 1989. She has been in an internship / independent study leading to certification with the International Christian Association of Neurodevelopmentalists. They offer local, on site services as well as some long distance consultation. They work with homeschoolers as well as those who attend school.